The Invisible
Runner.

A real-time interactive installation where your audience
becomes the product — powered by Unreal Engine 5
Scroll to explore
01
The Concept

No Body.
No Mannequin.
Just the Product.

A large-format LED screen. A visitor steps in front. The screen shows On running apparel — floating in the void — mirroring every movement in real-time. Two curated looks. Zero latency. Pure product, alive.

Reactive LED Apparel
From On Deck

Reactive LED Apparel

The installation captures visitor movement via camera and renders floating On gear in real-time — shoes, jackets, tights — all moving with the person.


No visible body. No face. Black void inside the clothing. The product IS the experience. Built on Unreal Engine 5 with real fabric physics and photorealistic rendering at 60fps.

📷

Real-Time Capture

Camera-based body tracking. No wearable sensors needed. Visitors simply step up and move — the system handles everything.

👻

Invisible Body

Apparel floats in pure black void. No skin, no mannequin — 100% product focus. The clothing moves, breathes, runs.

Unreal Engine 5

Photorealistic rendering. Real fabric physics. Real-time lighting. 60fps on LED screen — indistinguishable from film quality.

02
The Technology

Motion Capture.
Real-Time Render.

Proven pipeline: camera captures movement, Unreal Engine renders the clothing in real-time. Zero delay between the visitor and the screen. Here's the engine in action.

03
Visual Direction

This Is How
It Will Look.

Visual previews of the interactive experience. Floating apparel, invisible runners, product showcases — the exact visual language we'll bring to the LED screen.